YOUR CONSULT-IN MARKETING MANAGER specialising in fmcg
melbourne, australia
caitlin
elliott-jones
Current client remit:
Whittakers: Australia In-Market Lead. Building and executing strategy in partnership with the Executive Team. Representing Whittaker's at Coles and Woolworths head office. Leading Australian marketing. Client leads with PR, creative and media agencies. Supporting the CEO and COO to execute sales strategy with in-market sales partners. Sustainability project consultant.
PopBox: Marketing & Business Development Consultant. Leading marketing. Sales support to the Founder and external sales partners. Presenting PopBox at head office with Coles and Woolworths.
Past experience:
Senior Leadership Team, Pic’s Peanut Butter, Head of Marketing & Sustainability
Chief Marketing Officer, Chia Sisters Juicery
Co-Founder, Refill Revolution Climate Movement
Co-Leader, Mission Zero, Climate Leadership Programme
Brand Manager, Whittaker's
Education:
Stanford University Executive Development, Innovative Marketing for Strategic Advantage
1st Class Honours Degree in Marketing
Bachelor of Commerce in Marketing, International Business & English
Executive Leadership
•
Marketing strategy
•
Sales support
•
Marketing Campaigns
•
Sustainable business
Executive Leadership • Marketing strategy • Sales support • Marketing Campaigns • Sustainable business
Executive Leadership
•
Marketing strategy
•
Sales support
•
Marketing Campaigns
•
Sustainable business
Executive Leadership • Marketing strategy • Sales support • Marketing Campaigns • Sustainable business
with PARTNERS IN
MEDIA BUYING
Social media, YouTube, search
SALES
Australian supermarket sales support for FMCG
PR
Events, media relations, influencers, brand collaborations
CONTENT CREATION
Tik Tok, Instagram, LinkedIn, email marketing, graphic design, branding